Archive - Elizabeth Laraki

Reinventing the wheel

A real-life lesson from Rivian to focus on your core competencies and outsource the rest.

8 hrs ago •

Elizabeth Laraki

Designing AI for When Things Go Wrong

What a travel fiasco taught me about AI, empathy, and designing for real-world complexity.

Jul 11 •

Elizabeth Laraki

June 2025

How Google Maps caught the train

The story of one rider's wayward subway ride that sparked the idea for Google Transit

Jun 5 •

Elizabeth Laraki

May 2025

April 2025

The pixels that made YouTube

How YouTube solved a major strategic hurdle — with a small design change

Apr 4 •

Elizabeth Laraki

March 2025

Just ask for the whole salami

Too often, I see UX flows that progressively ask for a bit of information at a time.

Mar 21 •

Elizabeth Laraki

February 2025

Why this classic game is a great lesson on how to design products.

Feb 14 •

Elizabeth Laraki

Voicemail is a digital junk drawer.

Why the iPhone’s voicemail UX needs a rethink—and how to fix it.

Feb 10 •

Elizabeth Laraki

January 2025

Google Chrome: A masterclass in how to build a product for yourself.

How the Chrome team built a browser for themselves and why it worked so well.

Jan 29 •

Elizabeth Laraki

UI is the limiting factor for AI

Why the chat box is constraining the capabilities of AI and how new UI elements can unleash novel use cases

Jan 17 •

Elizabeth Laraki

#nojs-banner { position: fixed; bottom: 0; left: 0; padding: 16px 16px 16px 32px; width: 100%; box-sizing: border-box; background: red; color: white; font-family: -apple-system, "Segoe UI", Roboto, Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 13px; line-height: 13px; } #nojs-banner a { color: inherit; text-decoration: underline; } This site requires JavaScript to run correctly. Please turn on JavaScript or unblock scripts